Successful nursery group sold by Redwoods Dowling Kerr

A well-established children’s day nursery group comprised of two settings with capacity for 94 children is under new ownership.

Norwich Road Nursery Group, based in Attleborough and Watton, was founded in 2004 by the current owners David and Sharon Percy-Griffiths as they wanted to build a nursery group.

Starting out at the Attleborough setting, the business experienced strong levels of growth and enjoyed an array of referrals and recommendations from parents across Norfolk. The Group acquired its second setting in 2016 when they purchased premises in Watton.

Both setting provide a welcoming feel throughout and benefit from good-sized classrooms which create a pleasant environment to learn and play for all ages along with a home-from-home feel.

Children aged between three months and five years enjoy high levels of childcare across both settings and all members of staff are highly experienced and qualified, providing an excellent learning environment throughout.

Having built up the successful Group since its inception, David and Sharon wished to sell Norwich Road Nursery Group as they wished to spend more time with their family.

Recognised as the UK’s leading childcare business broker, Redwoods Dowling Kerr were instructed in the sale of Norwich Road Nursery Group.

Using our extensive marketing campaign and research strategies, the business was eventually sold to Goldenapples nurseries, a group operator in the childcare sector looking to expand their portfolio.

Upon completion of the sale, Senior Childcare Negotiator, Sarah Ellison, said: “It was a pleasure to have worked with David and Sharon Percy-Griffiths to aid them in a successful completion.

“It was important to our clients that we found them an experienced operator and when we introduced them to Mrs Wheeler who owns and runs a wonderful group of four successful nurseries, they were thrilled when she made the offer especially during unprecedented times.

“We would like to wish Mrs Wheeler all the best with her two new settings and hope to work with her again in the future to continue to grow her business.”