Smileys Creche nursery group located in Staffordshire sold to All About Children in a deal facilitated by Redwoods Dowling Kerr.
Established by the former owners in 1990, Smileys Creche has since grown into a superb group of four childcare settings around Stafford. The group has a capacity for a total of 202 children from birth to 11 years of age. Each setting has been individually rated ‘Good’ by Ofsted.
The new operator of the nursery group, All About Children, is a major childcare provider. It currently runs over 35 nurseries and preschools throughout the UK. For over a decade, All About Children have provided high-quality childcare to families and local communities creating nurseries that provide calm and nurturing environments and inspire children to learn and explore. Redwoods Dowling Kerr is happy and proud that we could help grow their family of nurseries.
Our client’s comments on the RDK sales process were: “It was a long process, but Sarah stayed in touch every step of the way. Since we were looking to move on to newer ventures, it was the right time for us to sell. When it came to a buyer, we were looking for someone who held the same family values as us. Someone we felt would look after our staff. Thankfully, Redwoods found a fitting buyer. The level of service was good, and I am relieved that the sale has completed. I would definitely recommend Redwoods Dowling Kerr as they have experience in this area of business.”
Childcare Broker Sarah Ellison stated: “It has been a pleasure working with the sellers to achieve them a sale and find them the right buyer to continue their hard work they built over the last 22 years. I am positive All About Children will be very successful. I would like to wish them all the best with their new group.”
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